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Build your startup with minimal capital, maximum control.
Stop choosing between slow bootstrapping and dilutive VC funding.
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3x founder
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1000+ attendees
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20+ years
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700+ founders
I’ve helped hundreds of founders turn early ideas into products
I help founders build capital-efficient startups by combining proven Lean methods with strategic minimal funding - helping them maintain control and drive sustainable growth.
What I offer
Workshops
Practical, no-fluff sessions to help founders test ideas, validate demand, and build traction - without burning cash.
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Courses
Join IfWeRaise - a movement of founders and early stage investors building capital efficient, founder friendly businesses.
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Startup Advisor
Hands-on support for early-stage founders looking to make smarter decisions on what to build, how to fund it, and when to grow.
Accelerator Coach
Partnering with accelerators to deliver coaching and skills that empowers founders to build lean, fund strategically, and pitch credibly.
Frequently Asked Questions
How do you typically work?
I work with early stage founders (idea stage, pre-seed and seed stage), especially those building SaaS, digital products or marketplaces. I run provide coaching, advisory and workshops via accelerator programmes. I also offer programmes directly to founders via IfWeRaise.
What exactly is seed-strapping?
Seed-strapping means building a capital-efficient business by combining lean startup methods with smart, minimal funding. It's the middle path between no outside capital and aggressive VC-led growth.
What makes your approach different?
I don’t just teach lean startup or help you raise - I bridge the gap between product validation and funding. You’ll learn how to build what customers actually want, while staying in control of your runway, equity, and timeline.